Importance of Digital Marketing

Herald Square SEO

When your website appears on the first page of the Google search result, it drives to more people to your website, which can lead to more sales or more money made from advertisements.

However, it does demand a good deal of work and a fair quantity of planning as well as some time and perseverance for it to all happen.

Here are three key strategies you can start using today to get your website on the first page of Google.

1. Update Your Website With Quality Content On A Regular Basis

The first key strategy to get your website on the first page of Google is to update your site with new, quality content regularly. You don’t specifically have to post content on a daily basis. But you do need to post content on a regular and consistent basis.

You also need to ensure that the content material is high-quality. Don’t just copy things you come across elsewhere. And avoid employing cheap, bad writers just for the sake of coming up with articles. You need to put work into generating content genuinely.

2. Use Keywords

Keywords are words or phrases that people use when they look for something on a search engine like Google. Internet sites will attempt to use these keywords on their site in the expectation that Google will show their website when somebody searches for a specific keyword, resulting in more traffic to that website.

The Google AdWords Keyword Planner is a free tool that you can use to find keywords related to your niche. It will show you many searches per month and how much competition there is for a specific keyword.

Just using keywords isn’t a guarantee to get you good Google rankings. But if you pick the right keywords that don’t have a lot of competition and if you make sure that you use good content to support those keywords, then you should start to see your website appear on the front page of Google.

3. Backlinks

Backlinks are links from another website to your website. The more quality backlinks your website has, the more weight Google will give it in its’ rankings. If people are regularly linking to your website from all over the internet, then it shows that your website must be good.

Google sees these backlinks as basically being votes of confidence. If internet users like your website, so will Google. However, getting backlinks from spammy websites won’t make much difference and may even make your rankings go down the page. So be careful who you link to and who you let the link to you.

Without SEO (Search Engine Optimization), you’re just hoping that Google will somehow stumble across your website, figure out what topics you’re writing about, and then hopefully send you lots of traffic that are relevant and targeted.To learn more tips about improving the SEO for your website, download my free checklist, SEO For Beginners at Herald Square SEO

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